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Recent Articles From Our Learning Center
Top 10 Digital Marketing News Stories From April
From the inspiring, to the terrifying, and downright hilarious, this month brought us a whole slew of emotions. From the Tweets and apps that kept us notified about our loved ones during the Boston marathon bombing, to April Fool’s jokes from Google, and commercials...
A Simple Intro To Search Engine Optimization [Infographic]
Search engine optimization, also known as SEO, is a complex process that can be difficult to understand, even for those who eat, sleep and breathe digital marketing. Nonetheless, it's is a crucial part of EVERYONE's digital marketing strategy. If you aren't currently...
The Do’s and Dont’s of Social Media Marketing For Businesses
There’s no denying that social media is growing at an ever-increasing rate. It’s nearly inescapable, both in casual conversation and for business. Take a look at some of these statistics for some of the most popular social media sites: Facebook: 1.06 billion monthly...
Customer Survey Questions That Will Get You Reading Your Customer’s Mind
What do your customers think of your company? Have you ever asked them? Do you survey them with questions that are going to give you meaningful information? If you do, you’re in a miniscule minority. If you don’t, it’s probably not a majority you want to be in....
DIY Email Marketing: Get The Most Bang For Your Buck
While some people may consider email marketing to be a thing of the past, as explained in our recent email marketing blog post, not only is it still alive and kicking, but it has one of the best ROIs of all online marketing channels. Think about it. You check...
Why Entrepreneurs Must Consider Crowdfunding
The heck with banks that continue to keep their mattresses stuffed with cash and treat entrepreneurs as beggars at the door. Small businesses, creatives and non-profit groups have discovered crowdfunding as the means to the money to fund their entrepreneurial dreams. ...
How A Contact Form On Your Website Can Generate Sales for Your Business
Despite a lagging economy, you’ve managed to increase sales, generate more revenue and increase clientele. Your inboxes are flooded with eager customers. It’s been a great year for you and your team, but do you know precisely where your sales and consumers are coming...
Lessons in Link Building, Part 2: Google’s Game, Google’s Rules
Google and its search engine brethren don’t operate their analytics as a democracy, so keeping up with their link thinking is tough. In the world of search engines, it’s their game, their rules, especially for Google. This isn’t a bad thing. Google keeps moving the...
Lessons in Link Building, Part 1: Build Links or Lose Business
You click on links every time you go on the internet. When search engines read the clicks that take you from one website to another, they store that information away in their mathematical brains (called algorithms.) When it’s time to determine which websites make it...