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Why & How To Create A Mobile Site
As mobile search becomes more and more common, it’s important that your site be compatible for various devices. The way your site functions on smart phones and tablets could significantly and negatively affect your business, if you don’t take the necessary steps to...
Our Latest Web Design Project: Eight Summits
Our latest web design project was for Bill Burke of EightSummits.com, one of the most inspiring men we have ever met. You are probably thinking, "That's a pretty bold statement!". Yes, yes it is. But it is also true. Why? Bill Burke is the oldest American to have...
What is Facebook Graph Search and How Does It Work?
What is Facebook Graph Search? Imagine you’re planning a trip to Spain, and want to find out which are the best restaurants are in the city. Thankfully, you’ve got a friend who spent a year there studying abroad. Perfect! You’ll ask her. Now let’s say you don’t know...
Improve Online Business By Avoiding These 8 Common Web Design Mistakes
As more and more people are consulting the Internet prior to making a purchase, your website is becoming a critical component of your business. Your site and its design play an important role in how much online business you generate. The most common web design...
Digital Marketing Case Study: Something New For Dinner
One of our more recent projects included designing a website and taking charge of all digital marketing for Something New For Dinner, a new contribution to the cooking blogosphere. The concept was created by Kim Pawell, a mother of 4 who wanted an online forum to...
How to use the Google Keyword Tool to Keyword Articles for your Blog or Website
Having intriguing content and a flawless web design is only part of being successful on the web. Your content, articles, and blog posts also need to be easily found on search engines. If no one can find your article based on their query, you won’t get many readers....
12 Online Fraud Tactics And How To Avoid Them
Spam and online fraud make up a substantial portion of the online world. To put it into perspective, in 2011 Google received billions of ads to be published in AdWords.1 Of those, more than 130 million were thought to be spam and were disabled.1 But advertising is not...
Digital Marketing Terms For Dummies – 46 Must-Know Phrases
Just kidding! This post about digital marketing terms is by no means directed at dummies. As the founder and owner of a digital marketing agency, a huge part of my job here at Bixa Media is educating clients. While the digital age has been in full effect for quite a...
The #1 Blog Mistake You Should Never Make
Oops! There is one thing we at Bixa Media, a digital marketing agency, tell all of our clients who blog: "NEVER, EVER start a blog you cannot maintain! You need to post regularly. There is nothing worse than going to a company website, checking out their blog, and...