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Reverse Guest Blogging – Free Help from Other Bloggers
Guest blogging is a powerful way to get in front of the following of other bloggers, but what about sharing your audience? Inviting bloggers to contribute to your blog in exchange for exposure to your subscribers is a practice called “reverse guest blogging.” If...
The Small Business Game Plan For Black Friday
With the holidays quickly approaching, this means one thing for consumers- getting the best deals and making sure everyone on their list gets the best gifts of the season. For consumers, Black Friday has become a tradition to kickoff holiday shopping season. As a...
Digital Marketing Case Study: Locale Magazine
Locale Magazine was a special client of ours for two reasons. First, it was the first opportunity Bixa had the chance to partner with the dynamic duo over at Hoodzpah who brought us in on the job. Second, we were able to create some amazing results for their online...
Are You Paralyzing Your Customers?
If you’ve ever run into the grocery store with a short list in hand and an even shorter amount of time to get in and get out, the last thing you want to be faced with are 20 brands of peanut butter. Believing that having an abundance of choices will make consumers...
Check Out Our New Social Media Guide
You may be wondering why you haven't heard from us at Bixa Media recently. Well, we may have gone a bit silent on our blog these past two weeks, but that is because we have been diligently working on some exciting new projects. And we are happy to launch one of them...
So You Want To Create An App Huh? Start With These 4 Steps
The app market has exploded in recent years. Apple alone boasts 1.25 million apps in their App Store and Google’s Play Store is quickly closing the gap. So it’s no surprise why so many people want to build an app. An app for your business or promotional event can...
Your Call is Very Important to Us…
For small businesses, establishing sincere one-on-one relationships with customers is the difference between being in business and not. If you’re like many other business owners you struggle with how to create sincerity while you both know the purpose of your...
Patience Is A Virtue…NOT!
“Patience is a virtue” is a saying that pertains to practically everything in life. When it comes to the Internet however, patience doesn’t last very long. A 1-second delay in page load time can mean 11% fewer page visits, 7% loss in conversions and 16% decrease in...
The Hashtag Fights Back
With recent viral videos like “#Hashtag with Jimmy Fallon & Justin Timberlake”, the hashtag is beginning to get a bad rep. Is it all fun and games, or is there value in the hashtag? The hashtag was born as a means to gather and label messages as belonging to a...