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In the meantime, feel free to peruse some of these useful articles displayed below.
Recent Articles From Our Learning Center
Creating, Writing for, and Maintaining a Blog – Part 1
Per the request of many readers, this week's post will cover the topic of blogging and all that goes along with it. Because there are so many things to consider when creating a blog, this topic will be broken up into 3 posts. Today's post shares some helpful tips...
How To Create and Optimize a Google Places Listing
Google Places is a free business listing directory that is often featured in the first page results of Google. These listings are preceded by a red pushpin icon and include the business name, address, phone number, and website. Google Places listings also appear in...
How To Improve Your Google Page Position
For most businesses, a position near the top of Google page one for the most popular search phrases will deliver a large bump in website traffic, inquiries, and revenue. Efforts to increase a website’s ranking in the unpaid search results is called Search Engine...
The Final Two Steps in Managing Your Online Reputation
Our last blog post detailed the first two steps when trying to manage your company’s online reputation and put in place an online review system. This post will be covering the final two steps: 1) respond to reviews and 2) seek out additional reviews. Respond to...
The First Two Steps in Managing Your Online Reputation
Many companies are hesitant to put in place an online review system due to the fear of a bad review. However, the reality is that customers are going to review your business online whether or not you want them to. Plus, online reviews are a great way to get new...
Managing your Business’ Online Reputation
This past week, I discovered a bad review of one of my client's businesses. Not only was the review negative, but it was one of the very few online reviews that existed. The client then asked me how to: 1) address the bad review, 2) get more positive online reviews,...
Why All Businesses Should Have a Digital Marketing Strategy
Is your business taking full advantage of its online potential? The Internet reaches more than 1.4 billion people (that’s ¼ of the global population!) and 200 million new people are coming online each year. Are you reaching your customers on the Internet? Your company...
Social Media & Its Impact in America today
Nielsen's just released a Q3 2011 report detailing the impact of social media in the US today. The highlights are: How Americans Spend Their Time Online Americans spend 22.5% of their time online on social networking and blogging websites. 9.8% of their total online...
Welcome!
Hello and welcome to our official blog. Here at Bixa Media we cannot get enough of digital marketing - we eat, breathe, and sleep it! In this digital marketing blog we hope to share useful online marketing tips, interesting case studies, and any other information we...