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How To Go From App Idea To App Store

When the Apple App Store first launched in July 2008, there were 800 apps. Today, there are over 1 million apps in the Google Play Store, and 1.2 million in the App Store. It’s no surprise that we love our apps. That’s what makes them great marketing tools. An app...

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Going Viral

Going viral is sometimes felt to be the holy grail of Internet marketing. You’ve probably heard this term in reference to trending music videos or advertisements, such as Gangam Style or Old Spice. Getting something to go viral has become the aim of many advertisers....

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4 Social Media Tools To Improve How You Work

You’ve likely heard the value of using social media to market your business, but what about using social media tools to improve how you work? Many managers are concerned their employees are wasting company time using social networks for personal use; however, they can...

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