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[Email Marketing] How To Reactivate Your Stale Email List

by Bixa Media | Jan 17, 2017

What is a stale email list? A stale email list is one that's been inactive for 3-6 months. If you haven't sent any marketing emails to your subscribers for quite some time, this causes a number of problems. Problem #1 When you try to send your next email campaign,...

How an automated welcome series generated $57,739.54 in revenue in 92 days

by Bixa Media | Nov 6, 2016

Today, I want to share a client story that demonstrates the power of email automations. Now, if you are thinking "What the heck is an email automation?"...let me explain. Email campaigns (also known as broadcasts) are date-triggered. This means they get sent out once,...

How Lise Cartwright of Hustle & Groove used email marketing to increase ebook sales by 50%

by Bixa Media | Aug 14, 2016

Lise Cartwright of Hustle & Groove is a freelance writer and self-published author based in New Zealand. In June 2012, she quit her job to go full-time in her side hustle. Now, she helps savvy blog and business owners monetize their side hustles so they can do the...