by Lauren Pawell | Email Marketing
So, you’ve worked SUPER DUPER hard on creating awesome email campaigns. You’ve researched your content, written compelling emails, and sent them out to your subscribers. Woowoo! Then, you check your performance metrics: You look at your open rates. You...
by Lauren Pawell | Case Studies, Digital Marketing Case Studies, Email Marketing, Strategy
It’s always eye-catching to see case studies about businesses who improved their revenue by 10,270%, sold 6-figures worth of product in one launch, etc. But, it can be incredibly disheartening when you compare the results from these success stories to your own...
by Lauren Pawell | Web Design & Development
So you need a website and you’ve purchased your domain but now you have to buy this elusive thing called web hosting. But what is web hosting really? Why do you need it? How do you purchase it and from whom should you buy it? We’re here to give you the scoop and help...
by Lauren Pawell | Bixa Stuff
Here at the Bixa Media HQ, we are celebrating our 2 year anniversary! I know it’s cliche, but it is crazy how time flies when you having fun. These past 2 years have brought new clients, new projects and new team members. Take a look at some of our favorite work...
by Lauren Pawell | Email Marketing
While some people may consider email marketing to be a thing of the past, as explained in our recent email marketing blog post, not only is it still alive and kicking, but it has one of the best ROIs of all online marketing channels. Think about it. You check your...
by Lauren Pawell | Online Reputation
While online reviews are important for all types of companies, they can make it or break it for small local businesses. Numerous positive reviews can influence new clients to try out your services. No reviews, or even worse, bad reviews, can hugely impact your sales...
by Lauren Pawell | Uncategorized
Just kidding! This post about digital marketing terms is by no means directed at dummies. As the founder and owner of a digital marketing agency, a huge part of my job here at Bixa Media is educating clients. While the digital age has been in full effect for quite a...
