by Julia White | Online Reputation, Social Media Marketing
You’ve probably been there before… You made a mistake or someone took something out of context, and next thing you know—you have a public ‘situation’ on your hands. I’m talking about bad PR. Great, now what? Is your world turned completely upside down with nowhere to...
by Julia White | Blogging, Content Development
If you’re a blogger, you already know that it’s important to build trust with your readers by being transparent. With the Federal Trade Commission’s updated guidelines for online advertising, it is important, now more than ever, to be transparent with your readers....
by Julia White | Social Media Marketing
ADS THROUGH THE AGES Advertisements have played an integral role in shaping history throughout the world. Companies and advertisers have used thoughtfully targeted ads to bring consumers closer to brands. It is no surprise that with the changing behaviors and patterns...
by Julia White | Social Media Marketing
With recent viral videos like “#Hashtag with Jimmy Fallon & Justin Timberlake”, the hashtag is beginning to get a bad rep. Is it all fun and games, or is there value in the hashtag? The hashtag was born as a means to gather and label messages as belonging to a...
