by Bixa Media | Tech Tools
In the fast-paced world of marketing, chaos is all too common. Many of our clients come to us overwhelmed by missed deadlines, overlapping campaigns, and scattered information. They need a solution that brings order to their marketing efforts. Enter CoSchedule – the...
by Bixa Media | Email Marketing
After hearing so much great feedback about my last business owner interview with Luke Pancoe, I've put together another one for you. In this interview, Annette Stepanian and I talk all about how she uses email marketing to sell legal services to creatives. We...
by Bixa Media | Email Marketing
What is a stale email list? A stale email list is one that's been inactive for 3-6 months. If you haven't sent any marketing emails to your subscribers for quite some time, this causes a number of problems. Problem #1 When you try to send your next email campaign,...
by Bixa Media | Digital Marketing Case Studies, Email Marketing, Strategy
Today, I want to share a client story that demonstrates the power of email automations. Now, if you are thinking “What the heck is an email automation?”…let me explain. Email campaigns (also known as broadcasts) are date-triggered. This means they...
by Bixa Media | Content Development, Digital Marketing Case Studies, Email Marketing, Strategy
Lise Cartwright of Hustle & Groove is a freelance writer and self-published author based in New Zealand. In June 2012, she quit her job to go full-time in her side hustle. Now, she helps savvy blog and business owners monetize their side hustles so they can do the...
by Bixa Media | Strategy, Web Design & Development
Are you thinking about creating a new website? Or are you considering a refresh of your existing website? What an exciting moment! Right??? Now, we don't want to kill the buzz you got going on just thinking about all the business your new website is going to generate...
by Bixa Media | Email Marketing, Web Design & Development
In this 36-minute video tutorial, we teach you exactly how to add an email opt-in to your WordPress site, as we described in this article. With just one hour of work, you can be well on your way to collecting email subscribers on your website…even while you...
by Bixa Media | Tech Tools
Today’s tip is, looking at it from a surface-level, quite fun. However when you take a deeper look, you’ll realize that it’s purpose can have a profound impact on your daily productivity. And all it takes is 3 minutes a day. Have we piqued your...
by Bixa Media | Case Studies, Email Marketing
Email is THE most important online marketing channel. Not convinced? Let’s share with you some compelling stats: For US businesses, email marketing results in an average of 4300% return-on-investment, according to Direct Marketing Association, Email acquires customers...
by Bixa Media | Infographics, Online Reputation, PPC Advertising, Search Engine Optimization, Social Media Marketing, Strategy
Integrated marketing isn’t new, but rapid technology convergence is breathing new life into traditional marketing channels while creating whole new ones. As new channels emerge and technology breathes life into traditional ones, a simple, classic principle remains....